In occasione della primavera, Avène spinge le vendite in farmacia con una promozione sui prodotti dedicati alle pelli sensibili. latoC studia la vestizione dei punti vendita con un progetto che trasforma le farmacie in shopping experience attraenti, dove l’origami, simbolo di delicatezza, conduce il consumatore all’interno, dalla vetrofania al banco di acquisto. Una primavera da vivere sulla propria pelle.
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